Date: July 2015

COME RAIN AND SHINE, THE SILVER SSANGYONGS DELIVER AT SILVERSTONE

As the official courtesy car partner for this year’s Silverstone Classic (24-26 July), SsangYong supplied 50 cars to support the 25th anniversary with a three day VIP service.

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Models from across the range – many in silver to accompany the track parade, included the all new Tivoli, Korando crossover, Korando Sports 1 tonne pick-up, Rexton 4x4 and Turismo MPV, and were kept busy ferrying VIPs, competitors, media and event organisers around the Silverstone circuit throughout the three day event.

The Silver Jubilee track parade on Sunday saw hundreds of silver cars touring the Grand Prix circuit to mark the 25-year anniversary, with 15 silver SsangYong cars at the lead.

“This was a great opportunity to showcase our range to this highly influential and well informed audience,” said Paul Williams, CEO of SsangYong Motor UK.  “We and our dealers were delighted to support this exciting classic event at the home of the F1 British Grand Prix.

“SsangYong is Korea’s oldest vehicle manufacturer, and with a history stretching back over 60 years, our heritage perfectly complemented many of the cars competing on the track over the weekend,” he added.

"We were delighted that SsangYong was able to participate in this year's 25th anniversary event, delivering a fantastic service in luxury and comfort to our stakeholders, and the comments coming back from VIPs, competitors and guests about the cars and the drivers were extremely positive and complimentary,” said Nick Wigley, Event Director.

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Editor’s notes:

SsangYong cars are manufactured in South Korea by SsangYong Motor, which is 73 per cent owned by the Indian engineering conglomerate Mahindra & Mahindra, and imported into the UK by SsangYong Motor UK.  Established in 1954 it is Korea's oldest vehicle manufacturer and only 4x4 and SUV specialist producer.  All cars in the SsangYong range are backed by a 5 year limitless mileage warranty. www.ssangyonggb.co.uk

The Silverstone Classic celebrated its 25th anniversary in 2015, and is now firmly established as the world’s biggest classic motor racing festival, attracting a record crowd of over 100,000 during the weekend.

Issued by and for further information, please contact:

Jeremy Clarke / Sue Hitchcock
LawsonClarke PR
4 Dollar Street
Cirencester
Glos GL7 2AJ
Tel:     01285 658844
E-mail: clarke@lawsonclarke.co.uk

For the Silverstone Classic: Jonathan Gill or Deborah Tee at the Silverstone Classic Media Office
Tel: 01372 414120 or 07860 563000
E-mail: SilverstoneClassic@MPACreative.com

Ref: SY25/2015